Bogdan Petcu is a Graphic Designer with 11 years experience in Brand Design and Advertising. He has a product design educational background which helped him to enrich his Brand Design and Advertising projects. He worked for multinational Advertising agencies like DDB and Cohn&Jansen JWT and for Storience branding agency. He is currently working as a freelance art director and designer in Bucharest.
Due to his dual development in his career, from branding to advertising, he is familiar to the path of launching a product or a service from start to finish.
During his career he discovered his passion and skills for packaging design. He designed product brands for some of the most important FMCG names on the Romanian market. His projects are published on international design blogs and mentioned in packaging design creativity rankings. Recently he was published in Lurzer's 200 Best Packaging Design worldwide with "Memories on bread" concept.